Sarah Hoefflin in Action

Sarah Hoefflin

Ski Freestyle

Geneva | 1991

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Sarah stands for style in the air. As a highly successful freestyle skier — including an Olympic gold medal in slopestyle — she knows how to go far. Off the skis, she loves being outdoors, road cycling, and going on long hikes. Architecture and design fascinate her just as much as getting hands‑on: she prefers renovating her apartment herself. Her secret talent? Reading incredibly slowly — but with great enjoyment.

minipic athlete Sarah Hoefflin on the slopes
minipic athlete Sarah Hoefflin on a rail

What gives you a kick?

When I open the window in the morning and see the sun shining from the bright blue sky into the fresh powder snow!

What is your relationship to minipic?

Absolute fan of the product and the brand since childhood – really happy to be part of the minipic team now.

When and where do you like to eat minipic?

Preferably as part of my dinner – I cook or grill them. But also on their own, of course!

What does Sarah love?

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