minipic – Switzerland's most popular meat snack in action
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minipic – Switzerland's most popular meat snack for over 50 years

minipic is a cult favorite. For over 50 years, Switzerland’s most popular meat snack has been made according to a secret, traditional recipe. It’s made with Swiss beef and pork, fine bacon, and select spices. Almost everyone in Switzerland has a story to tell about minipic: the first school trip, an unforgettable hike, a day outdoors with friends. minipic stands for nostalgia, adventure, and enjoyable breaks—then and now. From the classic to the diverse world of minipic with snack attack, aroserli, rauchwürstli, or chickpic: whether at work, playing sports, on a road trip, or when you’re feeling a little peckish—minipic always gives you the energy boost you need.

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minipic News

Nicolas on his favorite hike up to Rotenflue
June 2026

minipic is kicking off the hiking season again!

Nicolas Huber kicks things off with his favorite hike up the Rotenflue in the Grosser Mythen region. Lace up your hiking boots and let’s go!

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New minipic website
May 2026

New minipic website!

The minipic website now has a new, modern look.

Neue aroserli von minipic
April 2026

Two new aroserli. Two flavours. One kick.

minipic doubles the spice - small, full of flavour and ready for the next bite.

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